Growing your page natively on Facebook

Once you have paid for a seed base of page followers via Facebook ads, you can grow your audience further using tactics that will result in Facebook users following or liking your page organically, at no cost.

Gaining new followers naively means your new followers will come from seeing your viral posts on Facebook directly and liking your page, or from the “suggested pages” promotional posts that Facebook adds to the feed.

The Facebook Traffic Blueprint
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